Reworking and Renewing

I’ve been pretty busy the past week and it shows no signs of stopping this coming week!  But I’ve found some time to make a few new items.  Today I’d like to introduce to you two new lines: handmade earrings and Rewondered bags.

I’m working on earrings that can match my current necklace designs, as well as some new designs.  There are three styles I made last week:

  • Simple Charm Earrings – each earring has one single charm
  • Beaded Charm Earrings – each earring has a headpin strung with beads
  • Charm and Bead Earrings – each earring has an eyepin strung with beads and a charm
Cat Key Simple Charm Earrings

Cat Key Simple Charm Earrings

Rainbow Beaded Charm Earrings

Rainbow Beaded Charm Earrings

Rainbow Star Charm and Bead Earrings

Rainbow Star Charm and Bead Earrings

I think they turned out pretty good, and I should be getting them listed in my Etsy shop within the next couple of weeks.  There will be a lot more earrings designs soon, and I have some ideas for a few other styles as well.

But what I’m really excited about is my new Rewondered Bags line!  I finally got some time in on my sewing machine and turned a pile of pants and skirts into some new bags.  This line will mostly be one of a kind items, since I am upcycling old clothing into a new, useful item.  I finished three this week, and have my eye on a few more.  These are so much fun for me, I hope to make them a major part of my overall product line.

First up, we have a little tote bag made from an old pair of shorts that had a skirt over the top of them.  I removed the shorts part and sewed together the bottom seam of the skirt part.  From the big box of trims I received from a friend, I found a nifty piece of light blue trim, braided it with a piece of white, and sewed it to the side seams of the waistband to form the handle for the bag.

Blue Bag Rewondered from old shorts/skort

Blue Bag Rewondered from old shorts/skort

Next, we have what I call a “Pocket Bag” since it’s made out of a pocket from a pair of pants.  I rescued these pants from being thrown out because I had this vision in mind as soon as I saw the pockets.  I didn’t even realize the pockets had built in zippers!  I carefully cut out the pockets and sewed up the back, then made a strap out of a bit of the pant leg.  I’m glad I ended up with 3 pairs of these pants so I can make six of these bags, because I am definitely keeping one for myself!

Rewondered Pocket Bag

Rewondered Pocket Bag

And last, but certainly not least, because this one is definitely my favorite (and those who know me well can probably guess why), we have this adorable pleated skirt bag!  This one was easy, because the skirt had a lining so I just sewed that shut and added the strap from a piece I found in that big box of trims.  That box was a goldmine of a gift, let me tell you!

Rewondered Pleated Skirt Bag

Rewondered Pleated Skirt Bag

I have another red skirt just like this one that’s going to get the same treatment.  These bags, and others I will be making, are available for the $20 Recreate perk during my Indiegogo.com campaign.  The regular price will be $25-30 once I add them to my Etsy shop, so if you want one of these or something like it, hurry and make your contribution before the campaign ends!  You can also choose any necklace or bracelet currently listed in my Etsy shop for the $20 Recreate perk, instead of a custom made one.  One of a Kind and Limited Edition items are available on a first come, first served basis – contributors will get their choice of available items (or a custom made one) in the order I receive their contribution.

I’m hoping to get a few more items made this week but I also have two final projects due on Friday for my Marketing classes and a yard sale to get ready for on Saturday.  But after taking my finals next week I am done with school until June 18th and you can bet I’ll be taking advantage of that free time to make more new products!

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Reignition

  • Reignition: the process or act of reigniting
  • Ignite: to arouse the passions of; excite

Yep, I’m excited!  Last Thursday I launched my IndieGoGo campaign.  I made a few tweaks to what I posted in Going For It, including a few different options for the perks, so please go check it out.  I’m fairly pleased with my first attempt to make a video, and I’m thinking I might make a few tutorial videos in the future.  I just have to figure out what I want to do tutorials on!

For those of you unfamiliar with IndieGoGo, here’s how it works: I created my campaign with a goal to raise $500 for the first stage of my plans to expand Rewondered, though I hope to fulfill my larger goal of $4995 or more.  IndieGoGo takes a smaller percentage if I reach my goal, so I’m starting with the smaller amount and may do additional campaigns in the future to reach the full $4995, if I don’t quite get there with this one.

To entice you to make a contribution, I’m offering a variety of perks at different dollar amounts.  When you click any of the “Claim This Perk” or “Contribute Now” buttons, you’ll be taken to a page with all the perks listed.  Make sure the perk you want is selected.  The dollar amount will be filled in automatically for your perk, though you can change it to a larger amount if want.  If you would like more than one perk, please choose the highest dollar amount one, change the total contribution amount to the total of all the perks you want, then send me an email detailing all the perks you want.  For example, if you want a necklace and matching bracelet, you’d choose the Recreate perk and change the total contribution to $40.  If you wanted a Rewondered wedding dress and four bouquets, you’d choose the Refashion perk and change the total contribution to $700.

There is also an option for “No perk, just a contribution!” if you’re not interested in any of the perks but still want to help me out.  You can put any amount in the total contribution box.

You’ll next be asked to fill in your shipping information and then decide how you want your contribution displayed.  You can choose to have your name and amount visible, just your name, or be completely anonymous.  Then you can add a public comment if you want and choose to receive email updates from me.

Your payment can be made with a credit or debit card or with PayPal.  I prefer you pay with PayPal because I get those funds quicker, but if a credit or debit card is more convenient for you, I’m certainly not going to complain!

I’ve added pictures to the Gallery section of the six options for the autographed photo for the Record perk, and I’m also adding pictures of new products as I get them made.  My goal is to make one new product for each day of this campaign.  I’ll probably post 3 or 4 at a time, rather than one every single day.  Here are the first four:

Floor-Length Tu-Tu Petticoat

Floor-Length Tu-Tu Petticoat – New product #1! This is an item you can choose for the $50 Restyle perk, in your choice of colors. Pick just one or two colors, create a rainbow effect, or just have lots of random colors like I did here.

Charm Bracelet

Charm Bracelet – New product #2! This is an item you can choose for the $20 Recreate perk, with your choice of up to 20 charms. This one has 20, and I’m planning to wear it for my wedding, as each charm has a special meaning to us. The hand: To Have and To Hold. The money bag: For Richer or Poorer. The nurse’s cap: In Sickness and In Health. The skull: Til Death Do Us Part.

Record Stand

Record Stand – New product #3! I upcycled a couple of vinyl records that were destined for the trash bin, a bowl and a glass, and a bunch of Mardi Gras beads to form this awesome stand I’ll be using for cupcakes at my wedding.

Rock Rings

Rock Rings – New product #4! Adorable novelty rings on an adjustable band. Brings new meaning to “giving her a big rock” for an engagement ring. Just make sure she has a good sense of humor. 😉

Which one is your favorite?

Going For It

I’ve been doing a lot of thinking about and looking into crowdfunding for Rewondered.  And I’ve decided to go for it.  I’m going to use Indiegogo because I like the way they do things and the whole system is easy to navigate.  I’m still working on my pitch video, but I should be taking the campaign live by next week.  I thought I’d give you guys a preview of what I have planned.  Below is the copy that will appear on Indiegogo once my campaign goes live:

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Repurpose – What are we doing here?

The purpose of this campaign is to allow Rewondered to introduce new product lines and wedding designs, many of which use repurposed materials.

Rewondered – What is Rewondered?

Rewondered is a one-woman handmade fashion business specializing in items for anyone who wants to express their style in a distinctive and unconventional fashion.

When I decided to start my own business, I wanted it express my creativity, as well as do some small part to save the world (I’m not a superhero in real life, but I play one online). I started designing jewelry using a variety of new and used materials, old broken pieces, found objects, leftover craft supplies, and anything else I thought was interesting. I try to reuse and recycle as much as possible, thus keeping perfectly good objects out of the landfills. I love taking something that could be considered “junk” and “rewondering” it into something… well, wonderful.

I have been planning to expand my product lines for some time, but Rewondered took a bit of a back seat when I relocated to New Hampshire last summer. However, I now have a studio set up and I’m ready to start bringing my ideas to life. I’m getting married in August, and plan to make as much of the attire and decorations for the wedding as possible, so these designs will also be incorporated into my new product lines. In addition, I’m planning to start a line of “rewondered” wedding and prom dresses. I would love to create one-of-a-kind pieces for other brides and special occasions. A once-in-a-lifetime day deserves a once-in-a-lifetime dress!

Request – How Can You Help?

My campaign here on Indiegogo respectfully requests your assistance in helping me get these product lines made and available for sale. I think everyone deserves to express their own distinctive style however they wish, and it’s my goal to provide them with products that can help them do so. I love doing custom work, and particularly look forward to helping brides bring their vision of their perfect wedding to life.

There are several phases to my plans for Rewondered, and this campaign’s goal is to raise money for the first phase, at least. Additional funds raised will allow me to implement additional phases. All money raised will go toward Rewondered’s expansion plans and operating expenses. If I don’t reach my fund-raising goal, I’ll implement as much as I can and any leftover monies will pay for things like listing fees and supplies.

Reveal – Phase 1

I’ll be adding pictures to the gallery of my new designs as I get them done.  Here are just a few of the new product ideas I’m working on: earrings, bracelets, corset jewelry, corsets and waist cinchers, shrugs and jackets, skirts, tutus and petticoats, bustles and overskirts, vests, jabots and neckties, fabric and paper flowers, brooch bouquets, boutonnieres, framed text-based art prints, veils, fascinators, wedding favors, decorations, key chains, photo booth props, “flair” (buttons or pins), and tote bags. Posting 500 new products on Etsy will cost me $100 for listing fees and one year of my online store subscription is about $240. I will need ink for my printer, labels, cardstock, and plastic bags to create tags and packaging, as well as mailing supplies. I’m estimating another $160 for these. Total Reveal phase: $500.

Reclaim – Phase 2

When I moved to New Hampshire, most of my supplies were put into storage in Ohio. This includes tons of old jewelry and beads, scrapbooking paper and embellishments, clothing (including some formal dresses), fabric, miscellaneous craft supplies, and some furniture that I could use in my studio. Phase 2 is reclaiming these supplies and moving them from Ohio to New Hampshire. I am estimating this will cost around $500. Total Reclaim phase: $500. Total of Reveal + Reclaim phases: $1000.

Reconnect – Phase 3

The next phase is connecting to my customers in person. My goal is to have a table or booth at at least one convention, festival, or fair each month. I would love to return to Ba-Con, which is at the end of June. I am estimating that vending fees and travel will cost approximately $350. I am planning on appearing once a month (June-October) at the Concord Arts Market. This will cost me $200, plus I will be required to have a 10×10 canopy and 25-pound weights for each leg, which I found on Amazon for $188. I’ll be looking for things I can buy used and/or repurpose for displays, such as garment racks, wire cubes, jewelry displays, hangers, and mannequins. I’m not sure exactly what I need until I figure out what products I want to take to the shows, so I’ll estimate $262 just to bring me to an even $1000 for this phase. Total Reconnect phase: $1000. Total of Reveal + Reclaim + Reconnect phases: $2000.

Redesign – Phase 4

This is where I implement the Rewondered Wedding Dress product line. Three adjustable dress forms (small, medium, and large), will give me the ability to customize to a wide range of sizes. These will cost around $300. A portable washing machine that I can use to dye fabrics will cost about $100. I’ll need a supply of wedding dresses I can alter, so a $500 shopping spree at various thrift stores should net me 5-10 dresses to start with. I’ll also need additional material, trims and embellishments, thread, zippers, etc. so I’m adding another $500 for supplies. Total of Redesign phase: $1400. Total of Reveal + Reclaim + Reconnect + Redesign phases: $3400.

Rediscover – Phase 5

While all of the above will help me get my name out there, I’ll still need to do some advertising. I want to become a Lifetime Member of OffbeatBride.com ($50) and get listed as a vendor for one year ($345). I’ve received some good traffic from Facebook and Google ads, so I’d like to try spending $100 a month on each for six months ($1200). Total of Rediscover phase: $1595. Total of Reveal + Reclaim + Reconnect + Redesign + Rediscover phases: $4995

Repercussions – What will fully funding this campaign accomplish?

What this will do for me is get my business off its training wheels and riding down the big hill without fear. My dream is to run Rewondered full-time and actually make a living at it.

What this will do for my customers is get them something uniquely “them” at an affordable price. Those who own my necklaces often get complimented on them. And those who get one of my Rewondered Wedding Dresses can be confident that they are getting a truly unique dress, custom designed to their taste and style, and they’re not breaking the budget to get it!

What this will do for the world is keep more items out of landfills. I will also be offering designs to various charities that I believe in, which they can auction off for their cause, as well as creating special signature pieces where the proceeds will go to a specific charity.

What this will do for you….

Rewards – What’s in it for you?

Ah yes, the perks! First of all, everyone who contributes at least $5 will be Regarded and receive a special thank you tweet from @Rewondered on Twitter or a thank you post on Rewondered’s Facebook Page, as well as their name listed on a special thank you page on my website. Everyone who contributes at least $10 will receive a $25 gift certificate which they can Redeem in my Etsy shop or online store.

Then we get into the items I will custom make for you.

  • For a $20 contribution, you can choose a necklace or a bracelet, custom made for you with up to 20 charms or beaded sections.
  • For a $25 contribution, I will send you an autographed 8×10 from my photo shoot last December, and a 2-minute recording of me reading from one of the erotica stories by Teresa Noelle Roberts.
  • For a $50 contribution, you can choose between a custom made Rewondered skirt or floor-length tutu, or a 75-piece photo booth prop package, consisting of new, repurposed and handmade items.
  • For a $100 contribution, you can choose either two bouquets or two centerpieces, custom made from a variety of materials such as fabric, paper, brooches, beads, wire, or whatever else your imagination can think up.  I’ll work with you to make something truly “you”-nique.
  • For a $500 contribution, you will be one of the first to get a customized Rewondered Wedding Dress (or other formal attire) or a customized Cosplay Outfit or costume of your choice.
  • For $4995 (and thus funding all 5 phases) I will Rewonder your entire wedding. This includes ensembles for the wedding party, such as dresses, jackets, vests, veils or fascinators, headbands or other hair accessories, jabots or neckties, and jewelry. It also includes bouquets, boutonnieres, centerpieces and other decorations, wedding favors, invitations, and programs. I am restricting this to ONE person, with a wedding party of no more than ten people, a guest list of no more than 200, and a wedding date of no earlier than October 2012. You also must agree to provide pictures of your wedding and allow me to use them for promotional purposes (so be sure to discuss that with your photographer, or get some really good candids).  I will also be posting on my blog about my progress on what I’m making for your wedding.  Here is your chance for a handmade wedding, using as many repurposed materials as possible, for a bargain price!

Redistribute – How else can you help?

One great way to help is to spread the word about my campaign to everyone you know through Facebook, Twitter, email, or however else you want to communicate.

Another is to contribute your unwanted jewelry, craft and sewing supplies, fabric, trims and embellishments, clothing, wedding and prom dresses, costume pieces, curtains, blankets, home decorations, and any other items you think might be useful to me. I don’t care if it’s broken, ripped, or out of style! Do you have a 10×10 canopy you’re not using? Something that will make a good display piece? Adjustable dress forms, portable washing machine, sewing machine, or serger? Things I could use to make the perks I’ve mentioned? If you live within a 2-3 hours of Hillsborough, NH or along the route between there and Columbus, OH, I can arrange to pick things up. Otherwise, talk to me about arrangements for shipping.

You can also check out the products I currently have for sale in my Etsy shop and online store. Feel free to pin the stuff you like on Pinterest or share it on Facebook or Twitter! Also check out my website, like my Facebook page, follow me on Twitter and Pinterest, and subscribe to my blog.

And don’t forget to use the Indiegogo share tools!

Thank you for taking a look at my campaign, and thank you for your contribution (monetary or otherwise).  I very much appreciate it!

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The phases I’ve described are also my Road Map to Success and exactly where I want my business to go.  I’m excited about it!

So what do you think?  I tried to come up with some interesting perks (like me reading erotica – fans of my radio show will get a kick out of that idea, I’m sure) as well as a good mixture of things to choose from.  Which one interests you?

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